The Connection, Inc Blog

The Connection, Inc has been serving the New Jersey area since 1992, providing IT Support such as technical helpdesk support, computer support and consulting to small and medium-sized businesses.

Why Throwing Good Money After Bad Hurts Your Business

Why Throwing Good Money After Bad Hurts Your Business

The more you’ve invested in anything, the more critical it feels for you to get a return on that investment. So, what happens if you keep pouring money into these efforts in the hope that it will eventually work out in your favor?

These kinds of skewed choices come about thanks to the sunk cost fallacy—the tendency human beings have to be swayed toward illogical decisions based on what we’ve already spent. 

Let’s discuss how to avoid this in your business by working through the logic, free of the emotional context that the sunk cost fallacy introduces.

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The 3-Legged Stool That Is Business IT Security

The 3-Legged Stool That Is Business IT Security

In a lot of ways, your business’ IT is just like a chair; you want it to feel stable, steady, and secure, not unbalanced and unsteady. In particular, a reliable security strategy depends on three legs: your people, your processes, and your technology. Let’s look at how you can use this “stool” approach to IT security to improve your company’s resiliency to potential threats.

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Why You Want Your Costs Predictable and Your Solutions Proactive

Why You Want Your Costs Predictable and Your Solutions Proactive

Surprises can be exciting, but one part of your business where you don’t want them is in your IT. A server crash, a wireless connectivity outage, or a security threat can all create multiple surprise problems that you simply aren’t ready to handle—particularly in the realm of your wallet. Instead of spinning the wheel and gambling on your IT bill, you can instead treat your IT like a predictable utility cost, and it’s all thanks to proactive managed IT services.

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Most of Cloud Security Boils Down to the Provider (But Not All)

Most of Cloud Security Boils Down to the Provider (But Not All)

We often publish articles about the cloud and how it’s impacting the world of business, but one thing you can never get away from is how important security is to this mission. Regardless of the use, the cloud is only helpful if it’s secure, and it can actively hold your business back if you neglect this important aspect of its operations.

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Is Your Business Paying for Subscriptions It Doesn’t Even Use?

Is Your Business Paying for Subscriptions It Doesn’t Even Use?

Do you have your finger on the pulse of your business’ subscriptions? Not many business owners do, and it can negatively impact operations and budget lines. This tech sprawl can get out of control, which is why your business needs a plan to combat it. Thankfully, we’re here to help you get your subscriptions under control… both the known and the unknown.

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This Is Why You Can’t Rely on Local Backups

This Is Why You Can’t Rely on Local Backups

A backup is mandatory for any business, but not all backups are the same. You’ll want to be prepared for more than just a simple server crash; you’ll need geographical redundancy that can protect your business even in the face of disasters that destroy your servers or physical location. Yes, local backups are helpful, but you’ll need the power of geographical redundancy to overcome the most horrific disasters that could strike your business.

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The 4 Most Common Security Threats (And How to Face Them)

The 4 Most Common Security Threats (And How to Face Them)

Business owners like you are constantly worried about cybersecurity, and with attacks growing more persistent and sophisticated over time, it’s no wonder companies are taking it more seriously than ever before. Today, we want to highlight the four most common types of threats you’ll see and what you can do to protect yourself from them.

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Growth By Acquisition Can Be Smart, but Watch Out for IT Traps

Growth By Acquisition Can Be Smart, but Watch Out for IT Traps

Acquiring a competitor can be a rewarding and profitable move, but it's crucial to inspect their technology to avoid any unwelcome surprises. A thorough IT audit helps you understand what you're getting and prevents a valuable investment from becoming a money pit. Let’s take a look at some of the things you need to assess before agreeing to take on growth through an acquisition.

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How to Build a Workplace That Fights Back Against Burnout

How to Build a Workplace That Fights Back Against Burnout

No one likes the feeling of being plugged into work all the time. Not even the most diligent employees will appreciate receiving an email after hours. Yet despite this feeling, there’s an unspoken expectation that you are always on, so to speak, especially with the advent of mobile technology and remote work. How can you prevent these issues from escalating into burnout?

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What "Digital Transformation" Actually Means for Your Business

What "Digital Transformation" Actually Means for Your Business

Synergy. Paradigm shift. Disruption. There are so many buzzwords saturating modern business jargon nowadays, including and especially “digital transformation.”

Unfortunately, “digital transformation” sounds big and, worse, expensive… especially for our small and medium-sized business neighbors. We wanted to step in and assure you that this is not the case and that any business can benefit from it, provided it is approached correctly and mindfully.

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The Connection, Inc. Celebrates 32 Years as a Trusted Technology Provider!   Since our founding in 1992, technology and the way we operate and do business has changed a lot. Companies that have adapted and aligned themselves with ...

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The Connection, Inc
51 Village CT
Hazlet, New Jersey 07730