The Connection, Inc Blog

We’ve taken it upon ourselves to change tack a little bit and approach some of our warnings against cybersecurity issues a little differently… namely, by using the format of a daytime soap opera. We hope these occasional blogs will help contextualize how dangerous such threats can be. As such, we encourage you to picture the following in the most melodramatic tone possible, while also remembering how serious these issues are in real life.

For decades, the quiet city of Oak Falls has enjoyed a largely peaceful time, hearing the relaxing waves that lap against the nearby coastline. However, new waves are now being created, with cybersecurity threats emerging every day. Come with us and observe how these threats make life more difficult for those who live and love at Cape Seguridad.

You might remember the good old days of software, and by “good old days,” we mean “good old days of tedium, installing software on computers one by one.” 

Software as a Service, or SaaS for short, has put an end to those days and has made way for better options for SMBs. Today, we want to look into these subscription-based tools and showcase their benefits.

Cyberthreats aren’t just occasional inconveniences, especially nowadays. They are constant, evolving, and some are so highly sophisticated that you can hardly blame yourself if you fall victim to them. This is why proactivity is so important. Businesses that take a reactive approach to cybersecurity find themselves in a never-ending cycle of damage control. Without a purposeful cybersecurity strategy, any organization faces recurring breaches, data loss, and ultimately a situation where customer distrust can result in the company's financial ruin. This month, we thought we would take a look at why having a comprehensive cybersecurity strategy that addresses these risks is so critical for the modern business to accomplish.

Cybersecurity is far from the most engaging topic out there, but that doesn’t diminish its importance. You, as a business owner, need to know how to protect your business from today’s threats, but your employees also need to be actively involved in the cybersecurity of your company. Today, we’re exploring how you can implement better cybersecurity training practices into your business.

Your Point of Sale (POS) system does more than ring up sales, it’s the control center that keeps your entire operation running. From processing payments to managing inventory and generating reports, it plays a vital role in your daily business flow. Like any technology, a POS system can get old, glitchy, or just fall behind. If you’ve been questioning whether yours is still doing the job, here are five clear signs that it’s time to move on and upgrade to something better.

For years, Facebook was the undisputed king for businesses seeking online engagement. Its massive user base offered unparalleled reach, connecting companies with billions globally. Sophisticated tools allowed precise audience targeting based on demographics, interests, and behaviors. Businesses effectively built brands, fostered communities through direct interaction in comments and groups, drove website traffic, and even handled customer service, often benefiting from significant organic visibility.

However, as time has passed, the landscape has dramatically shifted.

Most of us use our internet browser every single day without thinking twice. Open tab, type something, click stuff, maybe panic a little when 42 tabs are open. Your browser can actually do a lot more for you, including saving you time and keeping you organized. This month, we thought we’d give you three browser tips that can seriously help you.

If given the opportunity, would you rather manage a room full of big, bulky servers to maintain an in-house data network, or would you prefer to decentralize your infrastructure to make it more accessible, redundant, and secure? A data center can help you do just that, and it’s not nearly as difficult or as complicated as you might think to utilize one.

Starting a new business is an exciting journey, but making the right technology choices is crucial for long-term success. A solid IT plan ensures smooth operations, security, and scalability. This month, we teach you some ways you can go about building one.

Think about running a small or medium-sized business. It's like trying to juggle a million things at once. You're super focused on keeping your customers happy, making sure your team is doing well, and, of course, making money. Among all of that, there is something that often gets overlooked: the technology that makes all of your efforts possible.

Technology is the engine driving success in our community. From managing daily operations to engaging customers, reliable IT is no longer optional. Keeping that engine finely tuned—ensuring hardware, software, and networks are always up-to-date—presents a significant challenge. Technology evolves at lightning speeds, and managing it can feel like a constant, resource-draining battle, pulling you away from focusing on your core business.

Is your current IT setup empowering your growth, or is it quietly creating risks that could derail your progress? Many businesses operate with technology that feels "good enough," unaware of the hidden dangers lurking beneath the surface.

VoIP, or Voice over Internet Protocol, is great. It can be a pivotal tool to help you transform your business’ communications infrastructure, provided you implement it with intention. Today, we want to share three of the biggest benefits your business can expect to enjoy from switching to a VoIP solution.

Data storage is hardly the most interesting topic out there, but it’s one that your business needs to consider if it’s going to flourish in the modern era. The cloud offers you real benefits from traditional on-premises file storage, all while being cheaper and more efficient. Let’s take a look at three reasons you might consider cloud storage over in-house infrastructure for your company’s data storage needs.

There are plenty of reasons why a business might lose some or all of its data, ranging from cyberattacks to hardware failure. Unfortunately, there isn’t any real reason your business won’t be one of the unlucky ones.

This makes it imperative that you prepare for this eventuality. Let’s discuss how to do so with the help of data redundancy.

Security should be at the top of any business owner’s list of priorities. While cybersecurity often gets the spotlight, physical security is just as critical; after all, if someone can walk in and steal your equipment, all the firewalls in the world won’t help you. Fortunately, technology has made it easier than ever to protect your business from physical threats. Here are some physical security technologies small businesses can use to keep their assets safe.

Running a business today without technology is pretty much impossible. Whether it’s email or messaging for communication or point-of-sale software for stores, every business depends on tech. Where there’s tech, there has to be someone to manage it.

We all know companies collect a lot of data. After all, your business is no exception to this rule, and you likely collect significant consumer data to facilitate operations. But if you get the itch to protect your personal privacy (and you should), there are ways to limit how much advertisers, criminals, and other companies can gain access to. Here are just a couple of ways.

An expiration date helps to make sure you aren’t buying fast-turning foods at the grocery store, and now, the technology industry is making strides to establish a similar standard. A new industry report recommends new legislation pushing for End-of-Life (EoL) disclosure, which would, in theory, allow businesses and consumers alike to make more informed purchasing decisions. What does this mean for your business?

There you are, working on the most important project of your career. You’ve worked through the initial problems and are making progress, and then your computer crashes. Panic sets in. You reboot, hoping that will fix the problem. It doesn’t. This is the nightmare scenario that haunts businesses and individuals alike. If you don’t have a solid backup plan, you’re one spilled coffee or rogue virus away from disaster. 

Artificial intelligence is taking over enterprise computing. So much so that there is some degree of cynicism among CIOs and other technology leaders about what exactly AI can do for them. The reality is that AI can do some pretty remarkable things and is advancing pretty quickly, but if you are expecting it to transform your business with minimal effort, you might be in for a rude awakening. This month, we want to take a look at how AI is beneficial for businesses and what to expect from the technology in the near future.